Helen Armalas, NAIWE's Style Guide Expert We wanted to get to know Helen Armalas (NAIWE’s Style Guide Expert) better, so last month we sat down with her. Here are some thoughts she shared with […]

Welcome to Gray Matter: Straight Talk about Midlife Women’s Health, Hormones and VitalityHello friends! I’ve recently realized how I’ve failed to make use of this platform, so I aim to rectify that starting now. Over the past […]

Be Prepared for That Crisis Moment When You Need Business Backup A recent experience with a contractor reminded me of the value of networking when we’re dealing with a crisis. I had tried to reach the e […]

Stick with Your System About a month ago, I secured a ghostwriting job with one of my favorite all-time clients. Let’s call him Greg. After years of running marketing and ad […]

Days to Celebrate in July July 4: Independence Day. The day after the first anniversary of American independence, John Adams wrote a letter to his daughter Abigail about the […]

In a Pricing Rut? Try These 3 Strategies If you want a truly profitable freelance business, pricing and estimating aren’t just a matter of crunching the numbers on your hourly rate or l […]

Improving Your Vision I attended an academically rigorous high school, where As were hard to come by. My senior year, I taped a handwritten note above my desk that simply […]